Pricing guide

Pricing guide

What FutraDay's websites, custom software and AI automation cost, how each price is set, and what is not included. Published prices are starting points. Your exact price is confirmed in a written scope before any work begins.

Clear scope. Fixed quote. No surprises.

At a glance

Compare the services

Every project starts with a written scope and a fixed quote, so you know exactly what is included before work begins. Where FutraDay has not published a price, this guide says what decides it instead of guessing a number.

Published starting prices and pricing models. All amounts are in Australian dollars.
ServicePricing modelPublished priceNext step
Focused websiteFixed-price package, confirmed in a written quoteFrom A$1,500Enquire about this package
Custom business websiteFixed-price package, confirmed in a written quoteFrom A$3,000Enquire about this package
Custom softwareFixed-price quote based on the written scopeFrom A$3,000
Most projects are A$3k–15k
Get a Free Automation Blueprint
Mobile applicationsCustom quote from a written scopeNo published price. Scoped as part of custom software.Submit a mobile app enquiry
AI automationFixed-price quote based on the written scopeFrom A$3,000
Most projects are A$3k–15k
Get a Free Automation Blueprint
Support after launch30-day warranty included. Optional monthly plan, or fixes quoted as neededMonthly plan priced to suit each project. No standard rate is published.See how support works
Website design & development

Websites: two fixed-price packages

Custom business websites, redesigns and landing pages built to be clear, fast and easy to enquire from. Best for businesses whose current site looks dated, loads slowly, is hard to update or does not turn visits into enquiries.

Entry offer

Focused website

Starting price From A$1,500

A polished, mobile-friendly first website or straightforward refresh.

  • A small number of pages
  • Mobile-friendly responsive layout
  • A clear enquiry path
  • Essential SEO foundations
  • Built from content you supply, with straightforward functionality
Enquire about this package
Core offer

Custom business website

Starting price From A$3,000

A broader, more tailored website for businesses that need stronger conversion paths.

  • Broader page and content structure
  • Conversion-focused design
  • Expanded content presentation
  • Responsive development and SEO foundations
  • Integrations agreed in the project scope
Enquire about this package

What affects the final price

  • Number of pages
  • How much content is supplied
  • Functionality, such as forms and tracking
  • Integrations, such as CRM, analytics or automation
  • Launch requirements

Not included in the starting price

  • Anything outside the agreed written scope, which is quoted in writing first
  • Ongoing SEO campaigns, which are scoped separately
  • Third-party services such as hosting (see other costs)

How to get a quote

Choose a package above, or tell FutraDay about the project. You can also run the free website audit on your current site first.

Custom software

Custom software: fixed quote from A$3,000

Business software, internal tools, customer portals, SaaS products and API integrations built around how the business actually works. Best for businesses held back by manual work, disconnected systems or off-the-shelf tools that do not fit.

What you receive

  • A written scope listing what is included, what is not, and the price
  • Working software, tested with realistic scenarios
  • Written progress updates and recorded walkthroughs
  • The code, documentation and access to everything built for you at handover
  • A 30-day warranty on bugs in the agreed scope

Price

Custom software projects start from A$3,000. Most projects are A$3k–15k, with a fixed quote up front. This is a project quote, not an hourly rate.

What affects the final price

  • Number of distinct workflows
  • User roles and permissions
  • Integrations with other systems
  • Data migration and reporting
  • Mobile behaviour, security and AI usage
  • Custom design and the amount of testing needed

Not included in the price

  • Work outside the agreed scope, quoted in writing before it starts
  • Third-party subscriptions and usage fees (see other costs)
  • Optional monthly support after the warranty
Indicative planning bands for custom software, from FutraDay's custom software cost guide. They help you discuss scope, are not Australian market averages and are not quotes.
Budget bandTypical scope
A$3k–8kA narrowly scoped automation, simple internal tool or starter build with one main workflow and limited integrations.
A$8k–15kA broader internal workflow, customer portal, quoting system or focused MVP with more screens, business rules and one or more integrations.
A$15k–40kA larger multi-role application with deeper integrations, reporting, permissions, more complex data and production hardening.
A$40k+A substantial SaaS product or business platform with multiple workflows, complex permissions, migrations or ongoing product development.

Mobile applications

Mobile apps and mobile workflows are scoped and quoted as part of custom software. FutraDay has not published a starting price for them, so every mobile project gets a written scope and a custom fixed quote before work begins.

What affects the price

  • Platform requirements, such as which devices and operating systems the app must run on
  • The features and screens the app needs
  • Backend functionality, such as accounts, data storage and admin screens
  • Integrations with other systems or services
  • Design, testing and security requirements

Not included

  • Work outside the agreed scope, quoted in writing first
  • Third-party charges, such as hosting, services the app relies on and any app store developer accounts or fees (see other costs)
AI automation

AI automation: fixed quote from A$3,000

AI-assisted and rule-based workflows for repetitive admin, such as enquiry triage, follow-up, document and data processing and CRM automation, with clear human hand-offs. Best for repeated tasks with clear inputs and outputs where time or duplicate entry can be measured.

What you receive

  • A written scope and fixed quote before any work starts
  • The automation built, connected to your systems and tested, including failure cases
  • Written updates and recorded walkthroughs
  • Documentation and access to everything built for you
  • A 30-day warranty on bugs in the agreed scope

Price

Automation projects start from A$3,000. Most projects are A$3k–15k, with a fixed quote up front. Larger scopes are priced from your actual workflow, not a generic AI rate card.

What affects the final price

  • Connecting multiple systems or APIs
  • Permissions and access rules
  • Document processing with several file types and exceptions
  • Customer-facing screens, dashboards or approval steps
  • Reliability and audit-logging requirements
  • Migrating existing records

Not included in the price

  • Usage-based AI model and API charges paid to providers, which depend on volume
  • Hosting and third-party subscriptions (see other costs)
  • Work outside the agreed scope, quoted in writing first

Not sure what to automate first? The Free Automation Blueprint gives you a written plan within 2 business days, with estimated hours saved and a fixed build price. No calls, no obligation.

Support & maintenance

After launch: warranty, then your choice

30-day warranty: no charge

For 30 days after launch, bugs in the agreed scope are fixed at no charge. New features, scope changes, and problems caused by third-party services or by changes made outside FutraDay are not covered, but can be quoted separately.

Optional monthly support plan

After the warranty you can choose a monthly plan covering hosting, updates and small changes. It is priced to suit each project, so it is set out in your quote rather than at a standard rate. Or skip the plan: fixes and changes are quoted in writing when you need them.

Costs outside the project price

Third-party and running costs

FutraDay's quote covers the work FutraDay does. Services your project relies on are charged by those providers under their own terms, and are kept separate from the build price so you can see what you will keep paying after launch.

FutraDay is not currently registered for GST, so no GST is added to quoted prices. The price on your quote is the total you pay for FutraDay's work.

Payment terms

How payment works

Each project's written quote and agreement confirms its exact scope, price, ownership and support terms, and that document takes priority over this page. The full process is on How we work.

Questions

Pricing questions

Is the price fixed?

Yes. Every project starts with a written scope and a fixed quote. The price on your quote is the total you pay for the agreed scope.

Are the “from” prices what I will pay?

They are starting points. Your fixed quote depends on the agreed pages, content, functionality, integrations and workflows, and is confirmed in writing before work begins.

What if I want something extra later?

Anything outside the agreed scope is quoted in writing before work on it begins.

Do I need to book a call?

No. Questions, approvals and updates happen by email, written plans and recorded walkthroughs.

Will I have ongoing costs?

You may. Hosting, third-party subscriptions and AI model usage are charged by their providers, and a monthly support plan is optional. See other costs and support after launch.

Get a fixed price for your project

Not sure which service fits? Start with the free blueprint for software or automation, or tell FutraDay about your website or custom project.